MOVADO

The art of Movado is the art of design. Since its founding in 1881 by 19-year old entrepreneur Achille Ditesheim in the village of La Chaux-de-Fonds, Switzerland, Movado has achieved a legacy of design innovation. Movado, meaning "always in motion" in the international language of Esperanto, is the hallmark of some of the most famous timepieces ever created.

Defined by a single dot at 12 representing the sun at high noon, the Museum Watch dial is regarded as an icon of Modernism. It was designed by Bauhaus-influenced artist Nathan George Horwitt in 1947. When Horwitt's dial was selected for the permanent collection of the Museum of Modern Art, New York, in 1960, it was the first watch dial ever awarded this distinction. The name "Museum Watch" derives from this recognition. Today, Movado watches are in prominent museums worldwide, and this legendary dial distinguishes an entire collection of singular timepieces. There are currently more than 25 upscale Movado Boutique stores in major markets across the United States.

In a tradition of excellence, JJI International has partnered with Movado to create, manufacture and distribute clocks for the company. In addition, JJI will also collaborate on the design and production of new products, such as fine writing instruments, fine small leather goods and executive gifts for men and women, which will be available in 2010. The collections are available at Movado boutiques, select retailers and fine jewelers worldwide.